Privacy Policy (Processing of Personal Data)

Pursuant to Art. 13 of Regulation (EU) 2016/679 (GDPR)

This policy describes the management methods of the website www.reerlighting.com in reference to the processing of personal data of the users who consult it.

1. Data Controller

The Data Controller is:
ReeR Lighting S.r.l.
Registered office: Corso Re Umberto 2, 10121 Turin, Italy
VAT No. / Tax Code: IT 13431890014
Contact email: vendite@reerlighting.com

2. Type of Processed Data

During navigation and use of the site, we collect the following types of data:

  • Navigation data: the computer systems responsible for the operation of this site acquire certain personal data whose transmission is implicit in the use of Internet communication protocols (e.g. IP addresses, time of the request, parameters relating to the user’s operating system). These data are used solely for the purpose of obtaining anonymous statistical information and checking the site’s correct functioning.
  • Data provided voluntarily via the Contact Form: name, surname, email address, company to which they belong, and the information entered in the message text for commercial requests or technical support.
  • Registration and Reserved Area Data: personal data and access credentials provided for the creation of an account, which is necessary to use dedicated web tools (e.g. product configurators) or to download technical resources, catalogs, specifications or 3D models.
  • Data for commercial communications: email address provided through subscription to the newsletter.

3. Purpose and Legal Basis of Processing

The personal data provided will be processed exclusively for the following purposes:

  • Site functioning and security: to ensure proper technical functioning.
    Legal basis: legitimate interest of the Controller (Art. 6, par. 1, let. f, GDPR).
  • Management of requests: to respond to requests for quotes, information or support sent via forms.
    Legal basis: execution of pre-contractual or contractual measures (Art. 6, par. 1, let. b, GDPR).
  • Account Management and Technical Services: to allow access to the reserved area, the use of web applications and the downloading of technical material.
    Legal basis: execution of a contract or pre-contractual measures (Art. 6, par. 1, let. b, GDPR).
  • Marketing and Newsletter: for sending commercial communications, updates on new products and trade fairs.
    Legal basis: express consent of the user (Art. 6, par. 1, let. a, GDPR).
  • Soft Spam: for sending promotional communications via email relating to products or services similar to those already purchased by the user. The user can always object to this processing.
    Legal basis: legitimate interest of the Controller (Art. 130, par. 4, Legislative Decree 196/2003).

4. Processing Methods and Retention Times

The processing is carried out using computer tools. The data will be stored for the time strictly necessary to achieve the indicated purposes:

  • Contact requests: up to 12 months from the last interaction, unless a commercial relationship is established.
  • Account data: until the user requests the deletion of the account.
  • Marketing data: until consent is revoked (unsubscription) and in any case no later than 24 months from the registration of consent.
  • Navigation/Log data: usually deleted after 30 days, unless necessary to ascertain computer crimes.

5. Communication and Data Transfer (Non EU)

Personal data will not be disclosed to the public. They may be accessible to external processors, such as hosting providers, newsletter dispatch service managers and web agencies.

Services with non European servers: some of the services used by the site involve the transfer of data outside the European Economic Area (EEA), specifically to the United States. This transfer takes place in compliance with the GDPR through the adoption of Standard Contractual Clauses (SCC) or based on adequacy decisions (e.g. EU/US Data Privacy Framework).

6. Rights of the Data Subject

In accordance with Articles 15‑22 of the GDPR, the user has the right to request access, rectification, erasure (right to be forgotten), restriction of processing, data portability, or to object to processing (including revoking marketing consent at any time).

Requests must be addressed to: vendite@reerlighting.com

Without prejudice to the right to lodge a complaint with the Italian Data Protection Authority (Garante per la protezione dei dati personali).

Cookie Policy

This website uses cookies to make its services simple and efficient for users viewing its pages.

1. Technical and Strictly Necessary Cookies (Always Active)

These cookies are essential for the correct functioning of the site. They include cookies for saving the session, keeping the user logged into a reserved area and saving preferences relating to the cookies themselves. They do not require prior consent.

2. Analytical Cookies

These cookies allow the collection of aggregate and anonymous information on the use of the site (number of visitors, most visited pages, time spent) to improve performance.

  • Anonymized Analytics (treated as technical cookies): the site uses tools such as Google Analytics configured to mask the user’s IP address and without data cross-referencing by Google. In this technical configuration, consent is not required.
  • Complete Analytics: the site uses third-party analytical cookies (e.g. Google Analytics 4) that could profile the user. They are installed only after the user’s consent via the initial banner.

3. Third-Party and Profiling Cookies

The site integrates features developed by third parties within the pages to enrich the user experience. These cookies are sent from third-party domains and are activated exclusively after collecting the user’s explicit consent via the cookie banner.

  • Sector Widgets: interactive components provided by sector portals (e.g. badges or model viewers from Archiproducts).
  • Video and Multimedia Content: integrated players (e.g. YouTube or Vimeo) for viewing corporate presentations or animated architectural renders.

4. Management and Revocation of Consent

Upon first accessing the site, the user has the possibility to accept all cookies, reject unnecessary ones or customize choices via the dedicated banner.

At any time, the user can modify or revoke their consent by clicking on the “Manage Cookie Preferences” link in the site’s footer, or by configuring their browser settings (e.g. Chrome, Firefox, Safari) to block the installation of cookies.

Last update: October 2026